REDDY, S. R. B. Enhancing Customer Experience through AI-Powered Marketing Automation: Strategies and Best Practices for Industry 4.0. Journal of Artificial Intelligence Research, Ahmedabad, India, v. 2, n. 1, p. 36–46, 2022. Disponível em: https://nucleuscorp.org/JAIR/article/view/177. Acesso em: 21 jan. 2025.